The integration of a particularly designed "in-App tracker" that collect information related to users' behavior, enables the generation of detailed reports.These reports present the information using five main dimensions that allow the appreciation of consumption habits. This tool empowers the promotion and users' experiences improvement.

REVIEWS: Users comments and rankings compilation (feedback)

USERS: New users, active users, total downloads, retention rates and geographical distribution.

SESSIONS: Average length of sessions and sections utilization per day.

EVENTS: The integration of events enables the identification of the functions that users find more attractive and understand their behaviour inside the App.

TECHNICAL: Consumption platforms, error reports, firmware consumption and content carriers.